“Our On-Ramp conversion rate jumped from 30% to over 55% in the first two months. The AI follows up with every single prospect who inquires — we were letting so many slip through the cracks before.”
Jake Morrison
Owner
CrossFit Iron Oak, Austin
Built for CrossFit Boxes
Never Miss a Lead.
Fill Every WOD.
The 24/7 AI receptionist that answers class inquiries, books On-Ramp sessions, manages memberships, and converts prospects into athletes — so your coaches stay on the floor, not the phone.
Live AI Inbox
6 active channelsS
Sarah P.
WOD Class · Today 6 AM
+$0
Call
24/7
Always On
35%
More Athletes Signed
40%
Fewer No-Shows
7 days
To Go Live
24/7
Always On
35%
More Athletes Signed
40%
Fewer No-Shows
7 days
To Go Live
Trusted by 200+ CrossFit Boxes
The problem
Every missed call is a lost booking.
The average CrossFit box misses 35% of incoming calls. Each unanswered call is a prospective member ready to book a class who will try another gym — and may never come back.
Coaches are mid-WOD when leads call
Your coaches are programming and leading classes during the exact hours most inquiries come in. The phone rings, nobody answers, and the prospect signs up at another box.
62%of calls missed during class hours
On-Ramp inquiries lost evenings and weekends
People Google CrossFit boxes at 9 PM after watching competition videos. No instant answer means they sign up at the box that responds first.
60%of inquiries come after hours
No-shows waste premium class spots
With capped class sizes, every no-show is a spot that could have gone to a waitlisted athlete. Without automated reminders, no-show rates hit 25-35%.
$1,500+lost per month to empty spots
How it works
Go live in under 10 minutes.
01
1
Connect Your Box Software
Integrate with Wodify, SugarWOD, PushPress, Zen Planner, or your preferred platform in minutes.
02
2
AI Learns Your Box
The AI is trained on your WOD schedule, class types, On-Ramp program, membership tiers, and coaching staff.
03
3
Every Inquiry Gets an Instant Response
Calls, texts, website chat, and Instagram DMs are answered instantly, 24/7 — no inquiry goes unanswered.
04
4
Classes Book Automatically
On-Ramp sessions, WOD classes, and intro appointments are booked directly into your schedule without staff involvement.
Hear It Live
Your AI answering
an On-Ramp inquiry.
Enter your email — we'll send you a personalised demo of the AI handling calls for your exact training schedule and booking system.
Live call — AI Receptionist
00:38Hi, I'd love to try a WOD class — do you have any openings this week?
We'd love to have you! We have a WOD Class available tomorrow at 6 AM or Thursday at 5:30 PM. Which works?
Tomorrow at 6 AM sounds great!
Done — Tomorrow 6:00 AM WOD Class booked. Bring lifters and a jump rope, arrive 10 min early. See you there!
Booked automatically — zero staff involvement
Proven results
What owners see after switching to AI.
+40%
More booked appointments
98%
Calls answered
−40%
Fewer no-shows
$8.2K
Monthly revenue recovered
Client results
Trusted by CrossFit boxes across the country.
Excellent4.8 / 5 · 41 reviews onTrustpilot
“We were losing 60% of our evening inquiries because nobody was answering after 6 PM. Now every single one gets an instant response, and our trial bookings nearly doubled.”
Maria Solano
Head Coach & Co-Owner
CrossFit Pacific Tide, San Diego
“We added 22 new members in the first quarter after going live. The AI handles everything from class questions to membership pricing so our coaches never leave the floor.”
Brett Callahan
General Manager
Summit Functional Fitness, Denver
“Managing our class schedule used to be a full-time job. The AI books athletes into the right WOD, manages the waitlist when classes cap out, and sends reminders — all without us lifting a finger.”
Priya Desai
Owner
CrossFit Music Row, Nashville
“We run community events, competitions, and specialty workshops every month. The AI handles all the signups and questions so we can focus on programming great events instead of answering the same questions over and over.”
Tyler Reeves
Co-Owner
CrossFit Bridgetown, Portland
“Half our members speak Spanish and the AI switches languages seamlessly. It answers class questions, books On-Ramps, and follows up — all in the athlete's preferred language. Game changer for our community.”
Sofia Gutierrez
Owner & Head Coach
CrossFit Desert Storm, Phoenix
Simeon Krastev
Founder, Wellgrow
Why we built this
Built from a decade of watching leads disappear.
I spent over 10 years in operational roles — scaling businesses across 25 countries and running 3,000+ sales consultations. The pattern was always the same: great service inside, broken experience at the door.
When I started working with CrossFit boxes, I saw it at its most costly. Calls going to voicemail at 8 PM. Instagram DMs sitting unread until Monday. Website visitors leaving because no one was there to help. Each one an On-Ramp booking, a WOD class inquiry, a new member — gone to a competitor who picked up. I built Wellgrow to fix that, for good.
- Spent 10+ years scaling service businesses across 25 countries — and watching front desks become the biggest revenue leak
- Built after seeing CrossFit boxes lose $5,000–$15,000/month in missed On-Ramp inquiries and after-hours booking requests
- Trained on 90,000+ real CrossFit box conversations across WOD scheduling, On-Ramp sessions, and member follow-ups
- Smart escalation at the core — complex questions always route immediately to your team
Integrations
Plugs into your existing stack.
Tap a section to explore
AI Employee
Lyra⚡
Your Stack
Lyra connects to every tool your CrossFit box already uses.
CRM, marketing, and communications — hover to explore each category. No migration, no IT team, no disruption.
Wodify · SugarWOD · Zen Planner · PushPress · BoxMate · Salesforce · HubSpot · GoHighLevel · and more
Works with the tools you already use
WodifySugarWODZen PlannerPushPressBoxMateSalesforceHubSpotGoHighLevelGoogle CalendarZapier
Pricing
Straightforward Pricing for CrossFit Boxes
Plans that scale with your box. No hidden fees. No contracts.
$149/month
- AI phone answering (24/7)
- On-Ramp & class booking
- Waitlist management
- SMS reminders & follow-up
- Website chat widget
- Box management integration
- Analytics dashboard
No contracts. Cancel anytime.
Compare
AI vs. the old way
An honest look at what changes when your front desk never clocks out.
Feature
Wellgrow
Traditional
24/7 Availability
Business hours only
Monthly Cost
From $149
$2,500+
On-Ramp Booking
Automatic
Manual
Waitlist Management
Built-in
Not included
Enterprise-Grade Security
Your clients' data is always protected
CrossFit boxes handle sensitive personal and payment information every day. We built our platform to the highest security standards so you never have to compromise on trust.
SOC 2 Certified
Audited annually by independent third parties for security, availability, and confidentiality controls.
GDPR Compliant
Full compliance with EU data protection regulations. Your clients’ data stays private and protected.
Data Protection
Built with enterprise-grade data protection so your CrossFit box can handle client information with confidence.
As seen in
Frequently asked questions
Everything you need to know before getting started.
It is an AI-powered virtual front desk that answers calls, texts, website chats, and social media messages for your CrossFit box 24/7. It books On-Ramp sessions, answers WOD and membership questions, manages waitlists, and follows up with leads — all without staff involvement.
Yes. We have native integrations with Wodify, SugarWOD, PushPress, Zen Planner, BoxMate, and Mindbody. The AI reads your real-time schedule and books directly into your system.
Absolutely. The AI understands your On-Ramp program structure, available time slots, and coach assignments. It books new athletes into the right introductory session and follows up to convert them into full memberships.
Plans start at $149 per month with no contracts and no setup fees. You can cancel anytime. We offer plans for single boxes and multi-location affiliates.
Most CrossFit boxes are fully live in under 10 minutes. Connect your box management platform, review the AI training on your class schedule and offerings, and you are ready to go.
When a WOD class hits capacity, the AI adds the athlete to the waitlist and confirms their spot automatically when a cancellation opens up. Athletes get instant notification and the slot is filled without any manual work.
Yes. The AI understands your membership options — unlimited, limited classes per week, drop-in rates, punch cards, couples plans — and can explain pricing, recommend the right tier, and guide prospects to sign up.
Yes. The AI can handle registrations for in-house competitions, specialty workshops, community events, and Friday Night Lights. It answers event questions and manages the signup process end to end.
Yes. The AI can communicate in English, Spanish, French, Mandarin, and over 30 other languages — automatically detecting the athlete's preferred language and responding accordingly.
The AI answers every call, text, and message 24/7 — including evenings, weekends, and holidays. Prospective athletes get instant answers and can book On-Ramp sessions at any time, so you never lose a lead to a delayed response.
AI Receptionist for CrossFit Boxes · by Wellgrow
Stop losing bookings to voicemail
Every unanswered call is a paying job walking out your door.
or
See How It Works